Word-of-mouth has long been the most trusted form of advertising. Today, word-of-mouth occurs more frequently through Twitter chatter or personal postings on Facebook, Digg or Pinterest.

Amazingly, a recent study showed that 80 percent of time spent on Facebook and more than 95 percent of Twitter time came through mobile apps. More than half of smartphone users use their phones to visit social media every day.

The mobile market is the new frontier and presents an incredible opportunity for business. But the business owner must first understand what’s at stake.

In essence, monitoring social sites will let you know what people are saying about you – or if they’re saying anything at all. Businesses can start a real-time conversation with customers and find out what they need, whether they had a good experience or not, what products they favor and more.

Once you know they are saying about you, you can offer real time deals either through direct interaction or set up offers through apps like Yelp or Foursquare. Given how much time is spent on social media, you’re bound to catch them when they are in a prime purchasing mood.

It’s a new world of constant communications and people are more mobile today. But don’t depend on them just dropping by. Maximize your visibility and sales efforts with the help of Best Edge SEO. Call 1-888-501-0353.

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