Important 2016 Mobile Marketing Trends

Advertising on mobile devices was always an afterthought in the past. First print and radio, then television, and eventually the Internet ruled as the ultimate marketing venue, but with more

Psychology and Customer Conversion

The studies of psychology and business may not seem closely linked on the surface, but a deep understanding of the first can generate success with the latter. In fact, all

What Can LinkedIn Do for Your Business?

With the prevalence of Facebook, Google, and Twitter, LinkedIn is often unjustly neglected. The website is best known for its role as an online resume in job searches, but for

Native Advertising: The Old Idea Making New Waves

Back in the “old days” when sitting down to read a good old fashioned magazine, did you ever find yourself reading a few pages that, though sounding a bit sales-oriented,

Don’t Overlook the Importance of Holiday Marketing

The months of November and December are treasure troves of marketing opportunities for any business. With holiday shopping at its peak, many retailers enjoy a huge fraction of their yearly

Link Building On Your Website

Unless you’re a technology expert with a passion for designing websites, the concept of link building may sound strange to you. When you think “link,” do you think sausage link

A Marketing Needs Analysis Can Save Your Company. Here’s Why!

Internet marketing is a powerful tool in the right hands. It can help you and your company connect with future customers, develop strong brand recognition, out-do your competition, and establish

Trust an SEO Company with Your Company’s Website

If you’re familiar with SEO (Search Engine Optimization), you may be thinking, “It’s so complicated! I just can’t figure Google’s inner workings out. Hmph.” And if you haven’t heard of

What is Reputation Management and How Can It Help My Business?

An old wives tale claims that your nose will itch whenever someone is talking about you. If only that simple system could work effectively in the world of technology, where

Website Builder or Web Designer? How to Choose

When you start a new business, what is one of the first things you must do? Create a website, of course! In our modern world, it is rare for a