The Future of Facebook

Think about the term “video” just 20 years ago. Are you picturing the enormous VHS tapes that are now stored somewhere in the dark depths of your basement? Or what about “video” only ten years ago, when the DVD deemed VHS irrelevant? Today, smartphones and social media have worked together to create an entirely new definition of “video”this time as the flexible and fluid ability to capture action live and share it immediately with the rest of the world. (more…)

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The Secrets of an Effective Press Release

When your business reaches a major milestone or needs to make an important announcement, it might be easy to forget that Facebook and your company’s website aren’t the only two places that you can spread your news. The idea of a press release was created to publicize significant business news, but only a well-written press release will truly serve its purpose. There are a few tactics and strategies to remember when you write your next press release to ensure it garners the most attention possible. (more…)

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