It Looks Great on My PC (but What about My Smartphone)?
In the not-so-distant past, a website owner could design a site that fit the normal sized PC screen and be covered. Not so anymore. Even a cursory look at the many screen sizes available today will prove that one size does NOT fit all anymore. This means that we must now design sites that will fit any device, not just mobile devices and laptops.
At issue is how does a site owner design a site that can work well on any device screen. Studies show that millions of consumers are now shopping and surfing on devices that have screens ranging in size from a few inches to large, flat-screen, wall-hung monitors. For lack of a better term, we can call this multiple-screen strategies. (more…)